News

Your customers are getting answers from AI before they ever reach your website. ChatGPT, Gemini, Copilot, and Claude are building the recommendation lists they’re trusting, and most organizations have no idea how those lists get made. The ones showing up aren’t lucky. They’re building for this exact purpose. Our Monster Design team is breaking down what you need to know.

Our team breaks down what’s changed for government, education, and healthcare organizations, the most common mistakes we’re seeing, and how accessibility and search performance are more connected than people realize.

The best brands are the ones that have been created strategically, creatively, and with due diligence. In our latest article, we’re pulling back the curtain on the Monster Design approach to branding work. Long story short: We really do our homework.

AI is not your strategy. It’s also not your brand voice, your creative director, and it’s definitely not your ROI fairy godmother. It is powerful, if you know how to use it. We’re unpacking 5 common myths about AI in marketing, and what businesses need to understand before going all in.

Still crunching numbers on your 2026 budget? Read our recent article and learn how Monster Design can help your marketing dollars make a bigger impact this year.

You’ve only got one chance to make a first impression, as the old adage goes. At Monster Design, we’ve got decades of experience helping healthcare tech companies create memorable, powerful branding. In our latest article, read why branding is so important in this ultra-competitive industry.

Every month, we shine a spotlight on a noteworthy woman. Now, we’ve brought a few of our recent honorees together to capture some of their wisdom.

With a few weeks left in summer, it’s peak distraction time. Unfortunately for most of us, we still have work to-do’s that need doing, even when the weather’s perfect. Take a read through our tips for staying focused in the summer, and add your own in the comments!

Great brands are made, not born. We recently shared the launch of Qventus, Inc’s new brand. Now, we’re pulling the curtain back on just what it takes to complete a successful, full-scale brand launch. Take a read through our behind-the-scenes summary.

Many creative professionals are over the fear of AI replacing them – now they’re using it to level up their game. AI can help you do more without doing everything. From research to design, here are 4 of our team’s favorites.

Your brand is your identity to the world. It’s how people recognize and remember you. Being consistent in your brand presence is what builds that recognition, trust, and impact. Check out this month’s article to learn why consistency is key and how to make that happen.

The way you market matters depending on who you’re marketing to. B2C and B2B share some fundamentals, but the approach varies pretty significantly. From audience motivations to marketing channels, B2B marketing requires a more specialized strategy.

Soft skills: they’re not just for individuals! In our latest article, we’re exploring the skills you should look for when you’re interviewing marketing agencies.

Is your brand ready for a glow-up? Read out latest article to learn the reasons why it might be time to do a brand refresh (and how we can help).

Trade show season is just around the corner and Monster Design is the team you need in YOUR corner. Read more about our expertise and why it’s always worth investing in a great trade show booth.

Math matters, even in the summer! Read our latest article about why you should always crunch the numbers when you work with a marketing agency–and why we think you’ll always come out ahead with Monster Design.

Creative professionals across a wide range of industries are putting generative AI tools to work augmenting their creative process and output. Here’s our perspective on how savvy marketers are making the tech work for them.

Last month, we discussed websites and why they’re so important for a business. This month, we’ll focus on what actually makes a website good—and it’s more than just beautiful branding. There are so many elements that constitute a successful website, from SEO and CRM to analytics […]

People often talk about the importance of “an online presence”—but is a website really that crucial? The short answer is yes. First impressions aren’t just for interviews or meeting your partner’s parents. Nine times out of ten, your prospective clients are going to check out your […]

Before the COVID pandemic, most busy professionals jumped in the car, hopped on a bike, or took public transportation to an office for work every morning. As we all know, the pandemic turned many of our social norms on their heads, and more and more Americans started […]

The “gig economy” is in full force, with the number of freelancers growing year over year, especially among skilled and professional occupations. A recent Upwork study found that 64 million Americans freelanced in 2023 — that’s 38% of the US workforce. Let’s say you work as […]